Planning vs. testing
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Category Archives: strategy
Goal setting
How can we improve the user experience?
Shaping the future of health
From about 6.30 in the very interesting event embedded below focusing shaping the future of health, I learned that a few years ago, Disney voluntarily changed the content of their kids’ meals in all of their theme parks, for example from meals with sugar beverages and french fries to meals with water and vegetables. Among results of this initiative was extremely high satisfaction among parents. A question for you: What other theme parks, that you know of, could learn from this health improvement initiative by Disney?
Some inspiration about the Disney brainstorming method:
What else do you think could be done to promote healthier populations around the world? Some additional questions for you about the topic:
https://twitter.com/frankcalberg/status/690213563219189760
https://twitter.com/frankcalberg/status/690212652107337728
The digital transformation of industries
At the start of the interesting 1 hour event, the strong relevance of digital transformation across all kinds of industries is emphasized. Other learnings:
- Minute 12 and minute 28: Increasingly, products are being connected.
- Minute 17: Testing products with customers and adapting products to customer needs can be done faster.
- Minute 19: e-visits and telehealth possibilities are increasing – enabling people to communicate face to face on the Internet with physicians anytime and in any place – using various electronic devices.
- Minute 36: If there is an elephant project, slice it in the minimum of tranches and involve the customer as quickly as possible.
- Minute 56: To build trust, increase transparency.
- Minute 57: All panelists and other participants sing happy birthday to Bernard J. Tyson.
Further research on delivering health care:
Additional research on going digital:
The transformation of energy
During this well moderated and informative 1-hour event on the transformation of energy, I learned, for example, this:
- From minute 3: The downward trend in the price of oil will continue. Investments in oil are declining.
- From minute 10: The price of solar energy has reduced dramatically. Technology innovations have helped solar panels to generate energy much more efficiently. Price reductions in solar energy will increase. In China, investments in renewable energies – including solar energy – will increase considerably.
- From minute 20: Renewable energies are developing into a main fuel. In particular, wind energy and solar energy are in focus. The driving forces are emerging economies with China, India, and Brazil as strong growth engines.
- From minute 31: The price of batteries is decreasing – leading to increasing usage. In particular, the use of batteries in transportation will increase and drive further innovation. Electric vehicles are key in driving growth in the use of batteries.
- Minute 59: The increase in demand for energy will increase considerably.
As you watch / listen to the event, please note the moderator’s strong moderation skills / facilitation skills, for example in
- asking short, concrete questions – including follow up questions – to each of the panelists.
- involving other participants in the room by inviting them to ask short, concrete questions. In this regard, notice how the moderator follows up on the question of a participant at minute 48 and asks the person to better explain what he means and be more explicit – thereby helping the person asking the question to add more detailed information.
Economic changes
Which values are most important to you? Why?
How are you handling globalization?
How is it going with gender diversity?
